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Biosilk Silk Therapy Lite
The classic Silk Therapy formula that you have come to love is now available in a lighter formula. Silk Therapy Lite is an ultra-light leave in reconstructing treatment formulated to give fine and thin hair a miraculously smooth and silky appearance without weighing down the hair or adding...
Item # RFA-BIO-LSTL05 Series
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Biosilk Silk Therapy Lite 2.3oz 5+1 N/D
Buy 5, get 1 free! The classic Silk Therapy formula that you have come to love is now available in a lighter formula. Silk Therapy Lite is an ultra-light leave in reconstructing treatment formulated to give fine and thin hair a miraculously smooth and silky appearance without weighing down the...
Item # RFA-BIO-12-02
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Biosilk Silk Therapy Thickening Creme 6oz
This thickening creme provides lightweight support and hold while providing thickness and incredible shine!  Weightless formula Offers light support Creates thicker, fuller hair Infused with pure silk
Item # RFA-BIO-LTC06
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Biosilk Volumizing Therapy Conditioner
Conditions while providing volume and body to hair by infusing the essential ingredients of Hair Volume Complex, as well as silk and rice proteins into each strand to moisturize and revitalize your roots. UV absorbers protect your hair from harmful UV rays. Paraben free. Silk and rice...
Item # RFA-BIO-CVTC12 Series
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Biosilk Volumizing Therapy Hairspray Strong 12oz
Pump up your style with Hair Volume Complex and rice proteins to give extra volume and strength, while silk proteins add shine to complete your look. This strong hold hairspray will keep your style lifted with body all day long. UV absorbers protect hair from harmful UV rays. This strong hold...
Item # RFA-BIO-FVHS12
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CHI 44 Ionic Power Priming Shampoo 8oz
pH 5.5 for Normal to Fine Hair Cleanses the scalp and the hair and exfoliates dead cells and build up. Dissolves sebum while priming the hair and detoxifies any free radicals. Prepares the scalp for the CHI 44 Ionic Power Plus Stimulating Conditioner.
Item # RFA-POW-CN1PS08
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CHI Magnified Volume Shampoo
Gently cleanses the hair with a rich luxurious lather, leaving hair clean with movement and shine. Ideal for fine hair Rich proteins boost volume and body in each strand of hair Builds strength and resilience
Item # RFA-CHI-CMVS12 Series
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CHI Royal Treatment Volume Shampoo
A gentle cleanser formulated with a luxurious blend of ingredients that aids in removing impurities and build up. Its rich lather and blend of ingredients provide exceptional volume and incredible body while adding moisture and strengthening the hair.
Item # RFA-RTR-CVS12 Series
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CHI Transformation System Formula C Phase 1- Porous/Fine/Highlighted 16oz
The CHI Transformation System is an Advance American Technology system utilizing ceramic heat, negative ions, pure natural silk and Cationic Hydration Interlink to transform the hair. This scientific approach permanently transforms hair from frizzy, curly, wavy, or even course straight air into...
Item # RFA-CHI-SP1SG16
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CHI Transformation System Formula C Phase 2 - Porous/Fine/Highlighted 16oz
The CHI Transformation System is an Advance American Technology system utilizing ceramic heat, negative ions, pure natural silk and Cationic Hydration Interlink to transform the hair. This scientific approach permanently transforms hair from frizzy, curly, wavy, or even course straight air into...
Item # RFA-CHI-SP2BG16
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Color Wow Color Security Conditioner Fine/Normal
A revolutionary approach to conditioning. Unlike typical formulas, Color Security Conditioners are uniquely formulated with NO typical conditioning ingredients that can oxidize on the hair, corrupting color and turning it brassy Instantly smoothes, detangles, hydrates and silkens...
Item # RWO-WOW-CCSCFN08 Series
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Color Wow Color Security Conditioner Fine/Normal 2.5oz
A revolutionary approach to conditioning. Unlike typical formulas, Color Security Conditioners are uniquely formulated with NO typical conditioning ingredients that can oxidize on the hair, corrupting color and turning it brassy Instantly smoothes, detangles, hydrates and silkens...
Item # RWO-WOW-CCSCFN03
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Color Wow Raise The Root Thickening Spray
The cure for flat hair! Major spring and lift without distorting color. Raise the Root is the height of success for fine, flat, color-treated hair. Unique translucent, flexible polymers form a thickening “spring” around strands, giving hair flexible, upright staying power. Contains a...
Item # RWO-WOW-FRTRTS05 Series
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Joico Body Luxe Conditioner
Most “plumping” conditioners bulk you up, but they can also weigh you down, which is the last thing a head of fine hair wants to hear. Our luxurious formula manages to give you all the lift and dimension you’re looking for, while leaving hair bouncy, buoyant… and tangle...
Item # RJO-JOI-CBLC10 Series
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Joico Body Luxe Root Lift Spray 10oz
When we set out to create a solution for fine, limp hair, we wanted to get to the root of the problem – and we did, with this medium-weight, alcohol-free styling foam that gets you all pumped up in an instant. Root Lift is a highly targeted, firm-hold formula that lifts and spots you with...
Item # RJO-JOI-LBLRL10
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Joico Body Luxe Shampoo
Want to bulk up without gaining an ounce? We have the skinny on how you can do exactly that: Our Body Luxe Volumizing Shampoo powers up the body, volume, and thickness of the finest strands without weighing hair down. Watch your texture transform before your very eyes… a...
Item # RJO-JOI-CBLS10 Series
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Joico Body Luxe Volumizing Elixir 6.8oz
If you build it, it will come. We’re talking dramatic volume here… the kind your limp hair will instantly get after just one go-round with our lightweight, heat-activated styling lotion. It’s a powerful Elixir that creates a luxuriously dense effect in a single...
Item # RJO-JOI-LBLTE06
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Joico Body Shake Texturizing Finisher 6.9oz
Build volume, thickness and plush density with Joico Body Shake dry-texturizing finisher. Their third hybrid combines invisible aluminum starch with crystal clear hold resins and dry conditioners that build lush locks with a velvety matte finish and all day volume. Feel it instantly plump up...
Item # RJO-JOI-FBOS08
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Joico Design Works Shaping Spray 10oz
They call it “hair design” for a reason. Creating style isn’t just about a simple shampoo-and-blowdry… it’s about a ‘do with shape, flexibility, and the talent to spring right back into action, even after a late-day brushing. And that’s why we’re...
Item # RJO-JOI-FDW10
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Joico Hair Shake Finishing Texturizer 5oz
Texturize, volumize and dramatize with every shake! For all hair types, this liquid-to-powder finishing texturizer instantly takes your style from ordinary to extraordinary! Plush yet airy texture and lift Touchable moldable layerable styling grip Dramatic volume and fullness at the roots
Item # RJO-JOI-FHS05
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